| About nuevoMailer |
nuevoMailer is a server-based e-newsletter broadcasting and mailing list management software. You can collect or import subscriber emails and other data, organize them into mailing lists, design and send personalized newsletters via email, view reports of your campaigns and create follow-up campaigns.
It is loaded with utilities and features to support these activities nicely packed in a smooth, intuitive interface. |
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Design and technology |
It is server-based and you use it with your browser. Internet Explorer, Firefox, Safari, Chrome, Opera.
Written in PHP for Linux, Windows and any other operating system that supports PHP and mySQL database (Sun, Mac OS X, etc).
Ajax-powered, easy to use interface. You work faster and better.
It is not offered as a service. It is a software solution that you keep and maintain in-house.
Suitable both for shared and dedicated hosting.
No programming knowledge required.
Anti-spam laws compliant.
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System architecture |
There is a clear separation of entities like subscriber, mailing list, newsletter, campaign.
The basic entities are the subscriber and the newsletter. Everything else is derived from them.
A subscriber is someone from whom you have at least an email address (and much more).
The mailing list is simply a grouping of subscribers.
The newsletter is the content that you send.
The campaign is the activity of sending: any newsletter can be send to any mailing list (or a combination of lists)
You can have unlimited subscribers, newsletters, mailing lists and campaigns. |
| License model |
One time license fee. Not per email, neither per month. This is an investment that pays back within a few months (compared to hosted-service solutions).
You acquire your own licensed copy of nuevoMailer to install and use as you like at your own server/host. You can read more about the license details here. |
| Newsletter management & design environment |
Includes a top html editor specifically adapted for a newsletter design environment.
It also has a separate plain text editor (for the text newsletters).
Auto-save feature with a sound alert. When you work in a newsletter your changes are saved as you work and you hear it. Our guarantee: you will never lose your changes when working in a newsletter!
You can design extensively personalized newsletters.
Special buttons to insert smart links and subscriber tags like #subName#, #subEmail# etc
A smart link and a built-in page to support: "Click here to read this in your browser".
In the same way you have a "Forward to your friends" page.
Create copies of a newsletter with a single click (clone).
Create and save a text copy of an html newsletter with a single click.
You can have attachments in your newsletter.
A newsletter can be set as public/hidden. Public ones appear in the built-in newsletter archive.
Newsletter rating which is also done via smart links. Can also be used for simple voting/polling. |
| Campaigns |
You can create campaigns to all lists, all subscribers or to a combination of lists.
Any newsletter can be used in any campaign for any list.
You can send both an html newsletter and a text newsletter at the same time => Multipart.
You can send a web page as a newsletter by giving the URL and a subject for the email.
You can pause and resume campaigns.
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| Real time reporting |
In-depth clicks and views tracking reporting.
Reports go down to several levels.
They start from campaign level where you can see total clicked, opened, bounced, opted-out, forwarded.
Detailed links-clicked reports. You also have a subscriber statistical report.
All reports are exportable to spreadsheets like MS Excel and CALC with one click.
Dates & times are reported in your local time with a configurable format. |
| Administrative features |
Supports multiple (non independent) administrator accounts.
Which means that you can have several administrator accounts but they can all see and do the same things (lists, campaigns etc).
Administrators receive email alerts when one subscribes, un-subscribes, when a campaign is completed etc |
| Application scenarios |
Ideal for email marketing.
For any company, organization or individual who simply want to send out newsletters.
You can use it with or without a web site (but you need a web server or a hosting plan in order to install it).
For starters who have a website and they want to put sign-up forms and start building their own subscriber list.
Are you a developer or an IT provider? you can white-label nuevoMailer and offer it to your customers.
Repeat orders come at 50% discount resulting in an attractive margin for developers. |
| Subscriber management |
A subscriber can be assigned to one or more mailing lists.
Double opt-in verification system. You can switch it on/off.
You also have a number of utilities to manage verifications; delete, send reminders etc.
You can collect many details for a subscriber such as names, address, phones and more.
Plus another 5 custom subscriber fields to define as you like.
Many ways to import subscribers.
Import from csv & txt delimited files with field mapping.
Import plain email lists via copy-paste.
Import from other databases or data sources (mySQL, SQL Server); you can save these connections for frequent imports.
Just add one at a time.
Simple and advanced search for subscribers.
Opt-in form wizard with unique capabilities => you set what is required for the subscriber to complete.
The generated form displays validation errors inline thus avoiding unnecessary page loads and redirects.
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| Subscriber experience |
You have complete control of the subscriber experience with fully customizable built-in landing pages and emails.
The "Welcome", "Goodbye", "Confirmation-required" pages and emails can be edited as you like.
You can also define redirect URLs to send the subscriber (instead of using the above).
The "Welcome" and "Goodbye" emails can be switched on/off.
"Subscriber area": a couple of pages where the subscriber can select lists and update his name and email.
One time welcome newsletter: this is independent of the "Welcome" email. You set a newsletter to be sent when one completes a subscription.
Built-in "Privacy page" that you customize as you like. |
| Opt-outs management |
nuevoMailer offers 3 types of opt-out links: List opt-out, Global opt-out, Update account link.
The html editor has a special button to apply such links. You have complete control of the wording of these links
You can ask subscriber the reason for opting out and this is saved and you can see it in your admin panel.
All opt-outs are saved in the opt-outs table in detail.
In addition when a subscriber voluntarily opts-in using a form in your website he is automatically removed from the opt-outs table. |
| Mailing list management |
Create as many lists as you need.
Copy subscribers between lists, utilities to add/remove to a list.
Lists can be set as public/hidden. When hidden they do not appear in the "Subscriber area".
List traffic report: how many opt-in via your forms or click an opt-out link.
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| Filters (demographic & tracking based) |
With filters you can segment subscribers based on demographic data (e.g. come from the same city),
birthdays, clicks/views tracking behavior, subscribed after a given date and more.
Using filters you can do A/B split list testing.
You can combine/merge filters as you need.
You can apply filters to a campaign to pick only subscribers that fit the filter criteria.
When using filters your original lists remain intact. You only focus to a sub-group of the list.
Scenario: you want to send a new campaign to subscribers coming from a particular state/country, subscribed after a given date, and did not click a specific link in an earlier campaign => it is possible! |
| Send birthday newsletters |
You can collect (or import) subscriber birthdays.
There is a notification in your home page when you have subscribers with birthdays.
Using a special birthday filter you can send daily happy-birthday newsletters.
With the nuevo Campaign scheduler you can schedule and automate happy-birthday mailings. |
| Follow-up campaigns and lists |
One-click follow-up campaigns: with an easy to use menu you create new campaigns for subscribers who opened (or not), clicked (or not) in a previous campaign.
In the same way you can create new lists. Example: you want a list with subscribers who clicked a specific link in a campaign or did not open the mail at all etc. |
| Auto-responders after a sign-up |
nuevoMailer records subscription dates. Via the use of filters you can pick subscribers at a certain number of days after they subscribe (e.g.3rd, 7th, 9th).
You can create specific newsletters and campaigns for each day.
With the scheduler add-on of nuevoMailer you can automate these mailings on daily basis.
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| Localization capability |
The admin panel can be translated in your own language.
You can define character sets for newsletters.
The scripts we provide to create the mySQL tables have also an option to define the encoding.
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| Technical details |
Server operating systems: Linux (or Windows with IIS or Apache, Sun/Apache, Mac OS/Apache) with PHP installed.
Databases supported: mySQL.
Send mail using SMTP, PHP-mail or sendMail (You can apply SMTP anti-flood option and batch settings).
Not sure about the requirements?
If you are on a shared hosting plan then what you need is a Linux hosting plan with a mySQL database.
If you are looking at a Windows hosting plan then make sure it includes PHP and mySQL.
You must ask your host whether they will allow bulk mailing and at what rate. nuevoMailer offers batch sending and SMTP anti-flood options that will enable you to respect your host's limits.
More technical details: PHP version: greater than 5.2. Does not use any planned-to-be-deprecated for PHP 6.0 functions.
mySQL greater than 5.0. Uses the PHP improved mysqli connector. The old connector is also supported.
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| Installation, after-sales support and updates |
Installation means: uploading a set of files to the server, create the database tables (scripts provided) and edit the connection details in a file. Should not take more than 15 minutes. We provide free installation, if you need it. There is a setUp.html guide in the download package that explains how to set up nuevoMailer.
The User's guide covers in detail all features of nuevoMailer and more.
As with all our solutions you have free support and access to the latest updates for 12 months after your purchase. You also have 50% discount for repeat orders. |